SeeLevel in the News
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2016 QSR STUDY REVEALS...
"Things may change rapidly in the limited-service restaurant industry, but there’s at least one thing that always manages to stay the same: the importance of the drive thru. Across the industry, companies regularly see 60–70 percent of their business come through the outdoor lane, with customers expecting speed and convenience more than ever before."
CNBC COVERS THE QSR STUDY
"Ticktock. It's not just your imagination: Fast food drive-thrus are getting slower, even as they get more accurate.
In an annual survey out Monday, QSR magazine found the average service speed has slowed to 226.3 seconds, up from 221.9 seconds a year ago and 203.3 seconds two years ago as restaurants serve more complicated dishes."
TIME MAGAZINE FEATURES THE QSR STUDY
"Fast food customers always want speedy and accurate service. But these attributes are particularly in demand at the drive-thru. After all, the main reason customers swing through the drive-thru rather than venture inside is because they want to stay on the go. And accuracy matters even more with the drive-thru experience because by the time customers realize their orders are screwed up, they could be miles from the restaurant."